Third Party Intellectual Property
It is good commercial sense to know what your competitors and other
third parties are developing and what intellectual property rights they have
and are applying to register in your field of business.
Research into third party intellectual property at the developing stage
may save you from reinventing the wheel, enabling you to design around
and build on the technology currently in the market place.
Further, prior to applying for patents or launching a product, conducting
any relevant intellectual property clearance searches will mean that you
are fully aware of any potential for intellectual property disputes now
or later, enabling the business to properly assess the commercial risk
and legally be in good shape to tackle the chosen course of commercial
action.
In particular, once you own registered intellectual property rights you
need to properly protect your investment and guard against infringements
of your intellectual property rights by third parties. Depending on the
commercial importance of your registered intellectual property rights to
your business, it can be commercially prudent to set up watching services.
|
